How to Create Stripe Promo Codes for SaaS

If you run a SaaS web app and use Stripe for billing, you can generate coupon codes to offer free months or percentage discounts to GetFree users.

Step 1: Stripe Dashboard

Log in to your Stripe Dashboard.

Step 2: Navigate to Coupons

• Use the top search bar or go to "Products".
• Click on "Coupons".

Step 3: Create a Coupon

• Click "+ New".
• Name: Internal name (e.g., "GetFree 100% Off").
• Type:
• Percentage discount: Choose 100% for free access.
• Fixed amount: $10 off.
• Duration:
• Forever: Free for life.
• Once: Only the first invoice.
• Repeating: Free for X months (Recommended: 1-3 months).

Step 4: Create Client-Facing Codes

The "Coupon" tells Stripe how to discount. The "Promotion Code" is what the user types.

• After creating the coupon, scroll to the "Promotion codes" section of that coupon page.
• Click "+ Add promotion code".
• Code: Enter the text users will type (e.g., GETFREE2025 or generate unique ones).
• For unique codes: You can use the API or creating them manually if you only need a few.
• For a bulk batch: We recommend setting a "Redemption limit" on a single code (e.g., Code GETFREE limited to 100 redemptions).

Sharing on GetFree

Since SaaS codes are often a single shared code (like GETFREE) rather than unique one-time codes:

• In GetFree Developer Dashboard, select "Single Code Mode".
• Enter your code (e.g., GETFREE).
• Set the quantity limit you configured in Stripe (e.g., 100).
• GetFree will distribute this same code to 100 unique users.